OOH, Print & Publishing

Print for me is more than print ads and billboards or brochures and displays. I’ve made all those both as designer, art director and a creative director.

I have also held two positions overseeing the creation of high quality magazines. First as an Art Director earlier in my career and more recently as a Creative Director.

  • Print ads, direct mail, brochures, sellsheets and OOH
  • Art and creative direction of a B2B Automotive magazine StrategyMob (2 issues, 22,000 circulation in USA & Canada)
  • Art Direction of a consumer lifestyle Magazine InBurlington (7 issues, 20,000 circulation in Canada)
  • Trade show materials, signage & booth designs
Guinness Window Pints

Cannes Lion, Communication Arts and Marketing Award

Guinness Light Up Billboard
Vicimus In-House Marketing Projects (Various)

Since 2015 I have lead the creative marketing programs (internal material and external campaigns) for Dashboard and Vicimus digital platforms Bumper & Glovebox, as well as the Vicimus Brand (B2B)

Strategy Mob Magazine (publication)

A Trojan horse marketing strategy. We created a multi-issue full automotive business magazine (22,000 circulation, North America) to discuss dealer strategies and market our products in ads.

Sagicor Drive Pal Print Ad “Cop”
Sagicor Drive Pal Print Ad “Mechanic”
Sagicor Drive Pal Print Ad “Judge”
Bumper Tear Campaign Print Ad
Bumper NADA Campaign
Strategy Magazine Back Cover
InBurlington Magazine